ValueLabs forges partnership with Hootsuite

Enterprise consulting and system integration services provider ValueLabs today said it would work with Hootsuite to deliver solutions for managing social media campaigns, marketing and advertising.

Hootsuite is a widely used platform for managing social media, according to a ValueLabs statement.

ValueLabs would focus on multiple social media solutions to address major business and technology challenges, it said.

The key solutions that would be employed to overcome these challenges include, content creation, publishing and moderation; collaboration, workflow and approval management, data analytics and reporting; marketing campaign automation and strategic social media consulting services, the statement said.