• tag management tools • Google Analytics & Adobe Analytics
• At least 6 years of operational experience in the implementation of web analysis and tag management systems
• Good knowledge of HTML, CSS, Java Script and/or PHP.
• High level of attention to detail and sense of responsibility.
• Good handling of Power Point & Excel
• Strong communication skills and a confident manner in customer contact.
• Flexibility and curiosity for constantly new topics and tasks.
• Implementation of web analytics tools (mainly Google Analytics & Adobe Analytics) and tag management tools used by our clients.
• Further development of the web analytics tracking concepts of our existing customers
• Maintenance and extension of tracking documentation for our customers
• Reporting & generation of insights to increase the performance of our clients’ websites or media campaigns.
• Administration of tag management systems
• Participation in pitches / new client business
• Optional: Strategic consulting for clients on the Google Marketing Platform or Adobe Experience Cloud
• Optional: Conducting internal and external workshops on digital topics in the field of martech.
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