banner
International Marketing Services

Reimagining innovation with cloud migration and machine learning solutions for an eminent US-based market research provider.

Challenges

Our client is a leading US market research firm. Founded in 1999, it quickly expanded to more than 55 countries across five continents, with an annual revenue of $85 million. They wanted cloud migration support and NLP services to automate part of their survey answer generation process. Initially, writers would spend time crafting survey questions and false answers. Each question could take up to 10 minutes to write, and the client relied on their writers to draft 40 questions per shift. The client wanted a partner who prioritized innovation and efficiency.

Speed up question generation Increase efficiency with machine learning Reduce costs through efficiencies Innovation in market research
  • Improving the efficiency of the survey question generation via automation
  • Introducing a machine learning solution to their survey question generation
  • Making data migration more efficient through cloud migration solutions
  • Strategically supporting work with our software engineering practices

Our Solution

Our client had complex challenges and high expectations, so we began by aligning our strategy with their goals. They wanted to bring innovation and cutting-edge cloud solutions to their writing process and cloud migration. So, we selected the best tools for the job and ensured we could bring new approaches to web application development and data migration. Thus, we set everything in motion to provide the efficiency and modernization they wanted.

Results & Impact

33% Reduction in survey question generation time

From 10 minutes to 6.7

25% Increased output

After using the natural language program

AI and predictive analytics

Introduced client to the strength of the latest technologies

Key Details

Geo Location

US (South)

Technologies
AWS, Python, ML
Share

Enable the Art of the Possible

Connect with us

Let us know the business impact you want to create, and we’d love to help on your journey!